Save up to $919 on the best Helix mattress for side sleepers with hip pain in huge rival Prime Day deal

Helix Midnight Luxe mattress with Prime Day deal badge overlaid on top

(Image credit: Helix)

It's day two of the Prime Day sale event, but not all of the day's best savings are taking place on Amazon. Helix just dropped the price of the Helix Midnight Luxe by an unprecedented 32% off in an epic flash sale. That’s the lowest price we’ve ever recorded on this top-rated mattress. That brings the price of a queen down to $1,614.19 (was $2,373.80), which is excellent value for money. Plus, Helix will throw in two free pillows with every mattress purchase.

After testing the Helix Midnight Luxe, it went straight into our best mattress guide, thanks to its superb support for side sleepers. But it isn’t just those who sleep on their sides who will appreciate the deep pressure-relieving comfort of the Midnight Luxe. Enhanced lumbar support makes it a popular choice for back pain sufferers, too.

The Amazon Prime Day mattress deal s are an excellent time to pick up a discounted mattress or bedding deal. However, the Amazon Prime Day deals aren't the only discounts worth taking advantage of today. Let's take a closer look at this 32% off Helix Midnight Luxe deal...

Helix Midnight Luxe mattress
Was from: $2,373.80
Now from: $934.15
Saving: Up to $919.60 at Helix Sleep when you enter the code TOMS32 at checkout

Summary: The Helix Midnight Luxe tops our best mattress for side sleepers buying guide, thanks to its outstanding pressure-relieving support across the shoulders, hips and knees. During our Helix Midnight Luxe mattress review, our lead tester noted the cloud-like comfort the sewn in plush pillow top provided, while still being supportive enough for back sleepers, too. That's down to the bed's intricate support system, which is made up of a layer of Helix Responsive Foam, Copper Gel Memory Foam, plus DuraFoam and up to 1,000 individually wrapped coils for enhanced lumbar support (we've included the Midnight Luxe in our best mattress for back pain too). Temperature regulation is reliable but hot sleepers might want to upgrade to a GlacioTex cooling pillow top. Edge support is sturdy and motion isolation is outstanding, which is great news for anyone who shares a bed.

Price history: Helix mattress sales usually range between 20% and 25%. However, we have started to see Helix roll out 30% discounts across their Luxe and Elite ranges during recent major sale events, like Memorial Day. However, today's 32% off sale is the lowest price we've ever recorded on the Helix Midnight Luxe. Just enter the code TOMS32 at checkout to unlock this saving. That takes the price of a queen down to $1,614 from $2,373.80.

Benefits: 100 night sleep trial | 15 year warranty

When is the best time to buy a Helix mattress?

You'll never have to pay full price on a Helix mattress, with regular Helix mattress sales usually hovering at 20% off. However, that discount rises to 25% during major holiday, such as Black Friday, Cyber Monday, Presidents' Day, Memorial Day and Labour Day.

While 25% off has been a fairly standard sale price, we have started to see discounts on the Luxe and the Elite ranges drop to 30% off during recent sale events. However, today's current 32% off flash sale on the Helix Midnight Luxe is the lowest price we've ever seen this mattress sell for, making right now an excellent time to buy.

Nicola is the Sleep Editor at Tom’s Guide, where she helps steer the mattress and sleep content published on Tom’s Guide, including our Best Mattress for Back Pain buying guide. With a career in journalism spanning the best part of two decades, Nicola brings experience to the team and the knowledge of what makes a great article, whether that’s a how-to mattress cleaning feature, a deep dive into melatonin gummies, or an in-depth mattress review. As a sleep editor, few better understand how important a decent mattress is to the overall quality of our sleep, and precisely how our sleep impacts our physical and mental health. As well as tackling the vast topic of sleep, Nicola joins the raft of expert mattress specialists at Tom’s Guide, who test and compare a wide range of mattresses in order to guide readers towards the very best options on the market.