Huge REI Black Friday sale — 23 deals from Patagonia, Smartwool and The North Face start at $7

A colorful mix of jackets, hats and outdoor accessories on a blue and yellow background with a Tom's Guide Black Friday deals badge
(Image credit: REI)

It's the most glorious time of the year for folks like me who love the great outdoors. With the holidays just around the corner, my favorite outerwear retailer, REI, has an enormous amount of high-tech gear on sale at massively discounted prices.

And you don't need to break the bank to get in on the Black Friday savings. For example, these outrageously warm and comfortable Smartwool socks are just $7, marked down from $27. Of course, plenty of jackets are discounted, too, like this sleek Columbia Cruiser Valley Soft-Shell for only $48, reduced from $99.

Find details on these deals and many more below. If you're looking for more sales, see our Apple Black Friday deals live coverage.

REI Black Friday deals: quick links

View all REI's Black Friday deals

REI Black Friday deals

Smartwool Snowflake Crew Socks (women's): was $27 now $7

Smartwool Snowflake Crew Socks (women's): was $27 now $7
Few things are worse than cold feet, especially when you're out and about on an adventure, whether in nature or bopping around town. Smartwool makes my absolute favorite Merino wool blend socks and $7 is an incredible deal for a pair.

Conscious Step Socks (unisex): was $15 now $7

Conscious Step Socks (unisex): was $15 now $7
A great stocking stuffer, not only are these socks highly rated for comfort, but each sale supports conservation efforts for the cartoon animal that appears on the socks. In this case, it's sloths, but they also have turtle socks, too. Cute, comfy and environmentally conscious, what more could you ask for in a pair of socks?

GSI Outdoors Glacier Stainless Doppio Mug: was $12 now $7

GSI Outdoors Glacier Stainless Doppio Mug: was $12 now $7
A double-walled stainless steel mug or tumbler is high up on my list of fire-side essentials; they're also primo for tailgates. This one holds 6.5 ounces, comes with an easy-sipping lid, and promises excellent temperature management whether you're sipping something hot or iced.

REI Co-op Recycled Flying Disc: was $14 now $9

REI Co-op Recycled Flying Disc: was $14 now $9
You don't have to be an Ultimate Frisbee dork to enjoy tossing around the old flying disc. And at a price of only $9, it's the perfect wallet-friendly investment for a sunny day.

REI Co-op Trailmade Cuff Beanie (unisex): was $22 now $10

REI Co-op Trailmade Cuff Beanie (unisex): was $22 now $10
I'm a sucker for an extra-cozy beanie, especially one with retro charm. Roomy, soft, stylish and of course, warm, the REI Trailmade Beanie is ready to be your wintertime domepiece staple for just ten smackeroos.

Outdoor Research Echo Ubertube: was $20 now $14

Outdoor Research Echo Ubertube: was $20 now $14
Protect your neck, face and head from both the wind and the sun's harmful rays with this lightweight, super-breathable, and versatile neck gaiter. It provides UPF 15+ sun protection and is also sweating-wicking and quick drying.

GSI Outdoors Microlite 500 Vacuum Water Bottle: was $27 now $19

GSI Outdoors Microlite 500 Vacuum Water Bottle: was $27 now $19
It may not be a Stanley but this vacuum-insulated stainless steel water bottle is just as good. Featuring a secure twist-on top with a built-in rubber carrying loop, the Microlite 500 promises 10 hours of hot beverage warmth retention and 20 hours of cold beverage chilling capability.

Nite Ize Radiant 250 Headlamp: was $29 now $20

Nite Ize Radiant 250 Headlamp: was $29 now $20
A high-quality headlamp is an invaluable piece of tech for emergencies and makes a great addition to your car's safety kit or an emergency prep pack. Better yet, Nite Ize has been making reliable, durable and high-power headlamps (and other lights) since 1989, so you can rest assured this one will shine brightly when you need it. With three output settings and a maximum run time of 48 hours, it's $20 well spent.

The North Face Horizon Breeze Brimmer Hat: was $44 now $21

The North Face Horizon Breeze Brimmer Hat: was $44 now $21
Being sunburnt is never cool, but you know what is? This fly-as-heck The North Face brimmer hat. It features a sweat-wicking interior, an adjustable shock cord chin strap and UPF 40 sun protection. Choose from two sizes and two colors.

Hydro Flask All Around Travel Tumbler: was $39 now $27

Hydro Flask All Around Travel Tumbler: was $39 now $27
Who knew sipping your favorite beverage could be so trendy? This colorful stainless steel tumbler is double-walled and vacuum-sealed, providing 40 ounces of beverage warming or chilling capacity. It also comes with a Press-In straw lid for easy sipping. Plus, the whole thing is dishwasher-safe.

adidas Own The Run Base Jacket (women's): was $90 now $44

adidas Own The Run Base Jacket (women's): was $90 now $44
I had to do a double-take when I saw the price of this sporty-cool women's running jacket with classic adidas styling. Featuring a zippered chest pocket, built-in hood, bungee cord hem and windproof design, it's both sleek and highly functional. Plus, it's available in all sizes.

REI Co-op Swiftland Pack Running Anorak (unisex): was $94 now $46

REI Co-op Swiftland Pack Running Anorak (unisex): was $94 now $46
Continuing our tour of highly-discounted, fresh-looking jackets, we have the unisex REI Swiftland packable anorak in Cosmic Magenta/Saragasso and also with lots of sizes to select from. Wind and water-resistant and with built-in ventilation, it's a serious piece of outwear with a fun disposition.

Columbia Cruiser Valley Soft-Shell jacket (men's): was $99 now $48

Columbia Cruiser Valley Soft-Shell jacket (men's): was $99 now $48
Columbia makes exceptional outerwear at competitive prices. So when a staple like the Cruiser Valley Soft-Shell is marked down by 50%, it's worth taking note of. This comfy, classic style full-zip is stretchy, cozy and plenty warm. Built for hiking and outdoor adventures, it's just as equally suited for running errands.

REI Co-op Trailmade Soft-Shell Anorak (men's): was $99 now $49

REI Co-op Trailmade Soft-Shell Anorak (men's): was $99 now $49
REI's Trailmade line of gear is made for outdoor adventuring and this lightweight shell features a stretchy nylon double weave that makes it windproof yet breathable. It also boasts zippered hand pockets for valuables, a full adjustable hood and a Durable Water Repellent (DWR) outer coating to keep you dry.

REI Co-op Big Haul 28L Duffel Bag: was $99 now $49

REI Co-op Big Haul 28L Duffel Bag: was $99 now $49
As the name suggests, the REI Big Haul is all about helping you schlep essentials from point A to point B. In this case, the 28L should offer more than enough space for a weekend trip or an overnighter. Best of all it can convert into a backpack for easy carrying. However, in duffel bag form, the backpack straps can be neatly tucked away into the pack.

Patagonia Multi Trails Shorts 8" (Men's): was $79 now $54 @ REI

Patagonia Multi Trails Shorts 8" (Men's): was $79 now $54 @ REI
Whatever adventure awaits you, these Patagonia shorts are up for the task. They're breathable, moisture-wicking and feature an adjustable drawstring on the waist for comfort. Available in several other colors and patterns, you'll want to wear the 8-inch shorts for every work out.

Cotopaxi Teca Half-Zip Windbreaker (women's): was $80 now $54

Cotopaxi Teca Half-Zip Windbreaker (women's): was $80 now $54
Cotopaxi makes some of the loudest and most playful outerwear in the high-tech jacket space and the Teca Half-Zip in 'Fiesty' is no exception. Stylish, packable and highly water/wind-resistant, it's the ultimate take-anywhere jacket for anyone who wants to stand out from the crowd.

Outdoor Voices Snacks 7/8 Leggings (Women's): was $118 now $58 @ REI

Outdoor Voices Snacks 7/8 Leggings (Women's): was $118 now $58 @ REI
In search of some leggings with extra room for storage? Look no further than these leggings that can fit everything from trail mix to dog treats, thanks to the smart pockets and mini backpack. Plus, their impressive fabric is designed with sleek compression, anti-slide technology and built-in UPF 50 sun protection. From running and jogging to training and HIIT, these leggings can pretty much do it all.

Patagonia Microdini Half-Zip Fleece (men's): was $129 now $63

Patagonia Microdini Half-Zip Fleece (men's): was $129 now $63
You can currently save a whopping 50% off one of my all-time favorite lightweight fleece pullovers thanks to REI. The Patagonia Microdini Half-Zip is just $63 with a wide range of sizes to choose from. Soft, stylish and perfect for any season, you'll be hard-pressed to find this closet staple at a lower price anywhere.

The North Face Tekno Logo Hoodie (women's): was $130 now $64

The North Face Tekno Logo Hoodie (women's): was $130 now $64
This oversized, relax-fit pull-over hoodie features a Durable Water Repellent (DWR) exterior coating, a zippered communal hand pocket and a drawstring hood to keep you toasty, cozy and dry all winter.

Cotopaxi Teca Fleece Pullover (men's): was $100 now $69

Cotopaxi Teca Fleece Pullover (men's): was $100 now $69
If you're unfamiliar with Cotopaxi, let me drop some knowledge: The brand is based in Salt Lake City, Utah, and has been making multicolored, retro-inspired gear for outdoor adventurers since 2014. With a brand aesthetic that stands out from the pack, the Teca Fleece Pullover exemplifies everything Cotopaxi is about, including high-tech comfort and style. 

Patagonia Re-Tool Hybrid Pullover (women's): was $269 now $133

Patagonia Re-Tool Hybrid Pullover (women's): was $269 now $133
Save 50% off this stylish women's Patagonia pullover which features an ultra-soft fleece upper and ripstop polyester lower packed with synthetic insulation for extra warmth. You also get a pair of hand-warming pockets and a zippered chest pocket. Choose from three colors and plenty of sizes.

Looking for more fab Black Friday deals on outerwear and outdoor gear? A ton of my favorite adventure-tracking smartwatches are on sale. You can also save big on Arc'teryx gear, and loads of the best Hoka running shoes are marked down.

Dan Bracaglia
Senior Writer, Fitness & Wearables

Dan Bracaglia is the Tom’s Guide editorial lead for all things smartwatches, fitness trackers and outdoor gear. With 15 years of experience as a consumer technology journalist testing everything from Apple Watches to instant cameras, Dan is deeply passionate about helping readers save money and make informed purchasing decisions. In 2024 so far, Dan’s tested dozens of wearables, including the latest devices from Apple, Google, Garmin, Fitbit and Samsung.

An avid outdoor adventurer, Dan is based in the U.S. Pacific Northwest where he takes advantage of the beautiful surroundings every chance he gets. A lover of kayaking, hiking, swimming, biking, snowboarding and more, he also makes every effort to combine his day job with his passions. When not assessing the GPS and heart rate accuracy of the latest Fitbit, you can find him photographing Seattle’s vibrant underground music community.