Prime Day returns in July — 23 deals I'd shop ahead of Amazon's summer event

Amazon logo on building with Price Drop tag
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Prime Day 2025 will be here before you know it. Sure, Father's Day and the 4th of July come first, but since its initial launch 10 years ago, Prime Day has grown into a massive retail holiday that overshadows all other summer shopping events.

Earlier this year, Amazon confirmed it'll celebrate Prime Day in July, but no specific date has been given. I've covered every Prime Day since 2015 and my best guess is that Prime Day 2025 will occur sometime in mid-July and it'll likely start on a Tuesday, as previous Prime Days have.

Although Prime Day is filled with hundreds of deals, there's no telling how recent tariff wars may affect this year's Prime Day deals. So below I've rounded up a few of my favorite Amazon deals you can get right now. Amazon services/hardware tend to see the lowest prices on Prime Day, so I've stayed away from those deals and focused more on apparel, outdoor furniture, and TVs.

For more ways to save, check out our guide to the best Amazon promo codes.

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Louis Ramirez

As deals editor-in-chief at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets, appliances, and apparel. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. He's also always on the look out for the best coupon codes to use when shopping. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.

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