Click Frenzy 2025: the 10 best deals during May's biggest sales event

Click Frenzy Mayhem logo on blue gradient background and Tom's Guide Act Fast button in left corner
(Image credit: Future / Click Frenzy)

Sales season is gearing up again with the imminent arrival of May's Click Frenzy sale, affectionately dubbed Click Frenzy Mayhem. Get it? Mayhem? We know, it's a thinker.

This year, Click Frenzy Mayhem is a four-day sales event, commencing at 7pm AEDT on Tuesday, May 13 and wrapping up at the end of Friday, May 16.

As always, we're providing live Click Frenzy deals coverage to showcase the most bangin' bargains across a range of major retailers and categories like tech, beauty, home, fashion and more. Stacks of huge brands have signed up for the sale too, like Dyson, The Good Guys, Kogan and Sennheiser.

Tom's Guide's Aussie team has been covering Click Frenzy for some time now, and while we'd love to help you find all the bargain buys, we'll be sticking to what we do best — the electronics, lifestyle products and home appliances we've tested or used ourselves.

So, if you've had your eye on something and haven't snapped it up, the Click Frenzy Mayhem sale might be your best chance to grab it. On this page, you'll find the top 10 bargains we've spotted so far, but you can find the best Click Frenzy deals on our live blog.

Click Frenzy Mayhem 2025: retailer links

Click Frenzy Mayhem 2025: best deals

Apple iPhone 13
Apple iPhone 13: was AU$899 now AU$786 at The Good Guys

Save AU$113

If you haven't upgraded in some time and are looking for the cheapest possible iPhone, grabbing the iPhone 13 at this price might be the move. It should continue to receive software support until around 2028 based on the support of previous devices and, while the iPhone 14 is newer, it only offers an improved main camera and safety features like Emergency SOS via satellite and Crash Detection. However, for just AU$200 more, you could opt for the iPhone 16e or discounted iPhone 15.

Apple iPhone 15
Apple iPhone 15: was AU$1,249 now AU$1,077 at The Good Guys

Save AU$150

Cutting AU$150 off the iPhone 15 makes it a very enticing option if you're looking to upgrade. We have a guide on how to choose between the iPhone 15 VS the iPhone 16e, but the iPhone 15 at this price (compared to the AU$999 16e) might make it the winner for many thanks to more colour options; a brighter screen sporting the Dynamic Island, MagSafe charging and a better, more flexible camera system.

Apple iPhone 16
Apple iPhone 16: was AU$1,399 now AU$1,149 at The Good Guys

Save AU$250

This price on the iPhone 16 makes it a great option for those looking to snag a cheap iPhone. It offers a range of colours and the speed of Apple’s A18 platform, combined with an excellent dual camera array and the new Camera Control button. We have a guide on seven differences between the iPhone 16 and iPhone 16e, but the big difference is the base model's camera. At full price, the 16e is the easy choice, but this discount makes the base model considerably more attractive to budget buyers.

Apple iPhone 16 Pro Max
Apple iPhone 16 Pro Max: was AU$2,149 now AU$1,879 at The Good Guys

Save AU$270

This discount makes the 16 Pro Max an enticing buy for those who need a little more size and power for work or play. The iPhone 16 Pro Max is Apple's biggest and most powerful iPhone ever, with a beautiful screen, awesome camera and a power and battery life that our reviewer said made it "the big-screen smartphone of your dreams".

The iPhone 16 Pro – offering the same power in a smaller frame – is also down to AU$1,529.

Ninja Creami Deluxe (NC501)
Ninja Creami Deluxe (NC501): was AU$399 now AU$298 at Amazon

Save AU$101

Just AU$3 off the cheapest price we've seen, this is a great option for those looking to make healthy (and sugar-filled) ice cream from home. Incredibly easy to use with plenty of mixing functions for a variety of frozen treats, this deluxe model is a great choice if you’ll be whipping up large batches of frozen desserts. The biggest difference between this and the discounted NC301 model is larger 700ml tubs.

Ninja Air Fryer Pro XL (6.2L)
Ninja Air Fryer Pro XL (6.2L): was AU$299 now AU$155 at Amazon

Save AU$144

We think the Ninja AF Pro is Ninja's best air fryer thanks to its quiet cooking, its small size and easy controls. But, while you'll have to deal with a slightly bigger frame, we think this huge saving on the larger 6.2L model makes it the air fryer to have. It offers all the same positives we enjoyed about the base model, with the ability to cook for one or two more people.

The Ninja Air Fryer Pro (4.7L) is down to AU$139 from AU$199.99.

Breville the Bambino Plus
Breville the Bambino Plus: was AU$729 now AU$449.10 at Breville

Save AU$279.90 with code BREVFUTURE10

This deal is AU$50 cheaper than any of the best Click Frenzy deals you'll find thanks to our exclusive BREVFUTURE10 discount code that takes an additional 10% off. It earned 4.5 stars in our Breville Bambino Plus review thanks to its ease of use, in-built steam wand and auto-purge function that make it the best budget espresso machine on the market even at full price.

Breville the Barista Express
Breville the Barista Express: was AU$749 now AU$566.10 at Breville

Save AU$182.90 with code BREVFUTURE10

The Good Guys is offering a great Click Frenzy deal on this machine right now, but by using our exclusive 10% of code above, you'll save an extra AU$32.90 on the Black Sesame model. This machine earned a near five-star score in our Breville Barista Express review thanks to its excellent results, four brew basket options and great milk frothing.

Fitbit Charge 6
Fitbit Charge 6: was AU$259.95 now AU$197 at Amazon

Save AU$62.95

A "brilliant tracker" that earned 4.5 stars in our Fitbit Charge 6 review, if you want a small addition to your wrist that can handle all your fitness needs, it doesn't get better for AU$197. It offer a physical side button, improved heart rate monitoring over its predecessor, water resistance up to 50m and a 6-day battery life. The white model can also be had for AU$199.

Click Frenzy 2025: FAQs

What is Click Frenzy?

Click Frenzy started way back in 2012 when CEO Grant Arnott saw the huge impact events like Black Friday and Cyber Monday had on US consumers. Thus, Arnott created Click Frenzy, which has evolved into four mega-sales events every year, with Click Frenzy Mayhem in May, Click Frenzy Travel in March, and lastly, Click Frenzy The Main Event in November.

When is Click Frenzy 2025?

The next Click Frenzy event is called Click Frenzy Mayhem, and it'll kick off at 7pm AEDT on Tuesday, May 13 and run until Friday, May 16 comes to a close.

That said, we have seen several retailers release their discounts some earlier than the official start date, so you could score a bargain or two before the sale starts. As always, we’ll be around and listing the best tech deals right here as retailers make them available.

How does the Click Frenzy sale work?

Through partnerships with dozens of retailers, Click Frenzy collates deals into a single website where you can easily scroll and shop to see what's available. You don't need to be a member to access the sale, however, Click Frenzy does have a free membership that you can sign up for on its website.

There are perks to being a member, such as getting exclusive access to Click Frenzy's popular 99% off deals. Past deals have included a PS5 for just AU$6 and a Dyson AirWrap for just AU$1. These discounts pop up at random times during the sale and have limited stock, so it pays to act fast (and click fast) during the event. Click Frenzy members also get access to the deals via the website 30 minutes before everyone else.

Are Click Frenzy deals better than Black Friday?

We've been following Click Frenzy and Black Friday sales for quite some time now, and it's safe to say, in our experience, that Black Friday sales are better than Click Frenzy.

There are some factors to this, but mainly, this is due to most Aussie retailers getting involved in Black Friday / Cyber Weekend sales, rather than Click Frenzy's online events. Typically, Amazon Australia and eBay Australia don't get involved in Click Frenzy deals, and they usually save their best deals until Black Friday proper.

Other notable Aussie stores, such as The Good Guys, have joined in the Click Frenzy sales in the past, but they don’t always participate. However, they always participate in Black Friday sales.

Lucy Scotting
Staff Writer

Lucy Scotting is a digital content writer for Tom’s Guide in Australia, primarily covering NBN and internet-related news. Lucy started her career writing for HR and staffing industry publications, with articles covering emerging tech, business and finance. In her spare time, Lucy can be found watching sci-fi movies, working on her dystopian fiction novel or hanging out with her dog, Fletcher.

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