Spotify Premium is getting a price hike, and this time subscribers in the U.S. won’t be fortunate enough to escape the increase either. After more than a decade of consistent pricing, the music streaming service is raising the monthly fee of its most-popular individual plan in the U.S. for the first time ever, and that's not the only subscription tier that will be more expensive going forward either.
A Spotify blog post confirms that starting today (Monday, July 24), a Spotify Premium subscription will increase from its current price of $9.99 per month to $10.99 per month. This is the first time the price of a Premium sub has risen for U.S. subscribers in 12 years, proving that all good things really do come to an end.
Standard Premium Single is not the only plan increasing in price either. Premium Duo will now cost $14.99/month (was $12.99), Premium Family will cost $16.99/month (was $15.99), and even the discounted Premium Student is being hiked up an extra dollar, jumping from $4.99 to $5.99 per month.
In the blog post confirming the news, Spotify explains that "The market landscape has continued to evolve since we launched. So that we can keep innovating, we are changing our Premium prices across a number of markets around the world. These updates will help us continue to deliver value to fans and artists on our platform."
Price hikes are also confirmed for Canada, Australia and New Zealand as well as major European marketing including France, Spain, Italy and Portugal. The U.K. hasn't been spared either, from today, a standard Premium plan will cost £10.99/month (was £9.99), Duo Premium is rising to £14.99/month (was £13.99), Family Premium jumps up to £17.99/month (was £16.99), but at least the student tier is sticking to its current £5.99/month price tag.
Of course, this wouldn’t be the first time that Spotify has increased its prices. The service announced a range of price hikes back in 2021, but subscribers in the U.S. were only faced with an increase to the Family Plan, which lept from $14.99 a month to $15.99. However, this time round it's also individual subscribers who will feel the sting not just users on more-expensive multi-account plans.
However, Spotify is far from alone when it comes to raising prices. Apple increased the cost of Apple Music last year, while Amazon Music, Tidal and YouTube Music have confirmed price hikes of their own in recent months. Spotify seemingly held out as long as possible, but it appears now the world's biggest music streamer is ready to follow the lead of its competitors by announcing its own set of price hikes.
If this unwelcome Spotify price hike has you considering canceling or switching over to a rival platform be sure to check out our complete guide to Apple Music vs Spotify for a comprehensive comparison between the two popular options. And we also have a roundup of the best music streaming services which covers all the major players in this increasingly expensive market.
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