Black Friday mattress deals 2024: The best sales to shop today

A Helix Sleep mattress with a Tom's Guide Black Friday deals badge
(Image credit: Helix Sleep)

All the best Black Friday mattress deals are now live, so even though there's a week to go until Black Friday 2024 officially starts on November 29, there's no reason to wait if you need to buy a new mattress now. Our team is rounding up all the best deals right here, along with our expert analysis on each sale, how their prices compare to the cheapest prices we've seen this year, and whether we think they will drop any lower between today and actual Black Friday.

So far this year's best Black Friday mattress deals are coming from Casper, Helix, Saatva, Emma and Zinus, with up to 60% off some of this year's very best mattresses for all sleepers and budgets. Nectar and DreamCloud are also offering an extra $100 off mattress orders worth $1,000+ which is a saving we haven't seen from either brand before.

We'll be updating this guide daily between now and Black Friday, splitting the deals in the absolute best of the best (see our Today's Top Sales section), and then our top recommendations for different sleeping positions, budgets, and health issues (such as back pain or overheating). Here are the Black Friday mattress deals we recommend buying today...

Today's best mattress sales

Black Friday mattress deals 2024: Today's 10 top sales

1. Saatva Classic mattress (queen): $2,095 $1,695 at Saatva
Price last month:Lowest this year: Last year: Likelihood of new discount:
Editor's choice

1. Saatva Classic mattress (queen): $2,095 $1,695 at Saatva
Price last month:
$1,795
Lowest this year: $1,695
Last year: $1,595
Likelihood of new discount: Low

Review score: ★★★★1/2
Firmness:
3/10, 7/10, 8/10
Best for: All sleepers; back pain; couples; hot sleepers; heavier bodies

The bottom line:
Saatva’s luxury innerspring hybrid is the best mattress we’ve ever tested. It looks and feels like a high-end hotel mattress, and achieved a near-perfect score in our Saatva Classic mattress review. It offers excellent pressure relief across the body, which means you'll have deeper sleep at night and less aches and pains in the morning. Edge support is superb (you can sleep on every inch and still feel supported), and it doesn't hang on to excess heat (hot sleepers are safe here). A queen size Saatva Classic is on sale for $1,695 in this year's Saatva Black Friday sale and while that's $100 more than last year's best price ($1,595) we still think it's great value for a handcrafted mattress of this quality with a lifetime warranty too. We don't expect the price of the Classic to drop any lower this year, so now is the best time to buy. If you like the sound of the Saatva but have a much smaller budget, choose the DreamCloud Hybrid  ($665 for a queen at DreamCloud) instead. 

2. The Allswell 10" Hybrid Mattress (queen):$317$284 at Walmart
Price last month: 
Lowest this year: 
Last year: 
Likelihood of new discount:

2. The Allswell 10" Hybrid Mattress (queen): $317 $284 at Walmart
Price last month:
$317
Lowest this year:
$299
Last year:
$289
Likelihood of new discount:
Low

Review score: ★★★★
Firmness:
7/10
Best for:
All sleepers; back pain; couples; hot sleepers; heavier bodies

The bottom line: It's rare to find a hybrid mattress at this low price, so we wouldn't be surprised if the Allswell 10" Hybrid deal sells out at Walmart this weekend. We rate The Allswell as one of the best cheap mattresses for people who like a firmer feeling mattress – we don't recommend this to side sleepers who like a softer mattress (try the Zinus Memory Foam for $229 for a queen at Amazon instead). The lead tester for our Allswell mattress review was impressed with how well it reduced pressure points, and found the edge support to be strong for such a cheap mattress. The Allswell 10" Hybrid is rarely on sale, but this Black Friday you buy a queen size for $284 (was $317). We don’t know how long this discount will last, so we advise buying sooner to avoid disappointment.

3. The DreamCloud Hybrid Mattress (queen): $665 at DreamCloud
Price last month:Lowest this year:Last year:Likelihood of new discount:
Best value

3. The DreamCloud Hybrid Mattress (queen): $665 at DreamCloud
Price last month:
$665
Lowest this year: $665
Last year: $665
Likelihood of new discount: Low

Review score: ★★★★1/2
Best for: Most people; hot sleepers; back and hip pain; heavier bodies

The bottom line: If you love the sound of the Saatva Classic (above) but have a smaller budget, The DreamCloud hybrid is our top alternative recommendation. All the testers for our DreamCloud mattress review loved sleeping on this hybrid, noting that while it does need a couple of weeks' breaking in, after that it's one of the comfiest beds you'll sleep on. We rate the DreamCloud as this year's best mattress in a box for all budgets, with a queen size costing $665 right now. That price has been in place since last Black Friday, thanks to a monthly DreamCloud mattress sale offering up to 50% off. Considering The DreamCloud is over $1,000 cheaper than the Saatva Classic, you're still getting a lot of mattress for your money here. The benefits are nearly as good too, with a lifetime warranty and a year's sleep trial. DreamCloud only comes with free standard shipping though – Saatva's free White Glove Delivery includes installation and the team will take away your packaging and old mattress and base. If you're looking for a plush memory foam mattress, DreamCloud offers an even cheaper option with the DreamCloud Memory Foam mattress, starting at just $299.

4. Casper The One (queen): $999$799 at Casper
Queen price last month: Lowest this year:Last year:Likelihood of new discount:

4. Casper The One (queen): $999 $799 at Casper
Queen price last month:
$870
Lowest this year: $799
Last year: N/A (launched this year)
Likelihood of new discount: Low

User review score: ★★★★1/2
Best for: Couples; aches and pains; hot sleepers who like memory foam mattresses

The bottom line: The Casper is the brand's best memory foam mattress for smaller budgets and a great choice for people who want a pressure relieving mattress without spending the earth. Despite being made with memory foam, The One is firmer than you might expect, providing good spinal alignment, particularly for back sleepers. It also feels cooler than many comparable memory foam mattresses thanks to its use of open cell foam to help keep air flowing and prevent overheating by wicking away excess body heat. A queen Casper The One is on sale for $799 (was $999) this Black Friday, and you’ll get a 100-night trial, 10-year warranty and free delivery too. This deal matches the best discount we saw during Labor Day, so now is a great time to buy The One at the cheapest price of 2024. While The One is made of memory foam, it is much firmer than you'd expect. For an all-foam mattress that's a touch softer, we recommend the Nectar Classic Memory Foam ($649 for a queen at Nectar, with an extra $100 off orders worth $1,000+).

5. Nectar Classic Memory Foam (queen): $649at Nectar
Price last month:Lowest this year:Last year:Likelihood of new discount:

5. Nectar Classic Memory Foam (queen): $649 at Nectar
Price last month:
$649
Lowest this year: $599
Last year: $659
Likelihood of new discount: Low

Review score: ★★★★1/2
Firmness: 6.5-7/10
Best for: side sleepers, couples

The bottom line: If you're looking for outstanding value at an affordable price, the Nectar Memory Foam mattress is a top choice all year round. It isn’t cheaper for Black Friday: you can buy a twin for $349 or a queen for $649 most months. But these are extremely competitive prices for a high-quality, mid-range mattress that performed well in our all tests. We think it’s the best memory foam mattress under $1,000: you get the the hug-like, cushioned comfort you expect from memory foam, with excellent pressure relief and full-body support, plus good cooling capabilities - and it’s more affordable than most of its closest rivals (with a huge 365-night trial and lifetime warranty). Could the price drop further for Black Friday? There was a flash sale at the start of November that took an extra $50 off a queen… but we don’t expect this to happen again.

6. Helix Midnight Luxe (queen):$2.373.33$1,732 at HelixPrice last month:Lowest this year:Last year:Likelihood of new discount:
Best free gifts

6. Helix Midnight Luxe (queen): $2.373.33 $1,732 at Helix
Price last month: $1,780
Lowest this year: $1,614
Last year: $1,899
Likelihood of new discount: Low

Review score: ★★★★1/2
Firmness: 6/10
Best for: Side sleepers; back sleepers; couples

The bottom line:
Several members of our testing team have slept on the Helix Midnight Luxe and rate it as an excellent  mattress for side sleepers thanks to how it virtually eliminates all pressure points around the hips, shoulders and knees (key points when you're lying on your side). We awarded it 4.5/5 stars in our Helix Midnight Luxe review and reported on its excellent motion isolation too, making it a good choice for couples who normally wake each other when changing sleeping position. The general public Helix mattress sale is offering 25% off plus two free bedding, but use our exclusive deal code TOMS27 at checkout and you’ll get 27% off plus a free bedding bundle worth up to $330 with this Helix Black Friday deal. That makes a queen size $50 cheaper than Labor Day, and $166 lower than Black Friday last year. The standard Helix Midnight is cheaper still at $999 with two free pillows.

7. Emma Hybrid 10” Cooling Mattress (queen): $1,349$607.50 at Emma
Price last month:Lowest this year:Last year:Likelihood of new discount:

7. Emma Hybrid 10” Cooling Mattress (queen): $1,349 $607.50 at Emma
Price last month:
$674.50
Lowest this year: $607.50
Last year: N/A
Likelihood of new discount: Low

User review score: ★★★★
Firmness: 6/10
Best for: Side sleepers; back sleepers; couples

The bottom line: Emma’s cheapest cooling mattress comes with a breathable cover to wick away moisture, along with the brand’s Airgocell foam that absorbs and releases body heat to ensure sleepers don’t overheat. The pocket spring layer enhances airflow but also has seven zones to ensure support where you need it. We haven’t tested the mattress yet, but Emma rates it at 6 out of 10 on the firmness scale, which should give the mattress a medium firm feel that should appeal to average weight back and side sleepers. A queen is $607.50 (was $1,349) in a 50% off sale. With our exclusive discount code you can get an extra 10% off at checkout, making the total saving 60%. Enter TOMS10 at checkout to get this deal.

8. Zinus Ultra Cooling Green Tea mattress (queen): $999$699 at Zinus

8. Zinus Ultra Cooling Green Tea mattress (queen): $999 $699 at Zinus

Price last month: $999
Lowest this year: $699
Last year: $649
Likelihood of new discount: Low

User review score: ★★★★
Firmness: 5.5/10
Best for: Hot sleepers; couples; guest bedrooms

The bottom line: Zinus is arguably one of the most well-known cheap mattress brands in America, and the 12” Ultra Cooling Green Tea mattress is a relatively newcomer to the brand's range. Memory foam mattresses are known for retaining heat, which makes them uncomfortable for hot sleepers to lie on. Zinus attempts to get around this by using gel memory foam (cooling and pressure relieving) coupled with coils to promote better airflow through the mattress. The Zinus Ultra Cooling Green Tea mattress also has zone support to create a firmer feel around your lower back to keep your spine aligned during sleep (prevents aches and pains), while wrapping more contouring comfort around your shoulders and hips. This Black Friday deal is one of the best we've seen from Zinus, with a queen size Ultra Cooling Green Tea mattress on sale for $699 (was $999). We do question the durability of cheaper mattresses, but Zinus has added a 10-year warranty to this model so it should last a good eight years before it needs replacing. If you sleep really hot, try the Bear Elite Hybrid ($1,383 for a queen at Bear) instead.

9. Bear Elite Hybrid mattress (queen):$2.305$1,383 at Bear
Price last month:Lowest this year:Last year: Likelihood of new discount:
Exclusive discount

9. Bear Elite Hybrid mattress (queen): $2.305 $1,383 at Bear

Price last month: $1,499
Lowest this year: $1,499
Last year: $1,499
Likelihood of new discount: Low

Review score: ★★★★1/2
Firmness: 6
Best for: side sleepers

The bottom line:
This luxury hybrid mattress is now on sale for its lowest price this year, down to $1,383 - that's $116 cheaper than last month's price. This is one of the best mattresses for side sleepers, using copper-infused memory foam to provide a comfy sleep experience. In our Bear Elite Hybrid review, out mattress tester praised its motion isolation, coolness and pressure relief. This mattress is also endorsed by the American Chiropractic Association. Bear offers some excellent benefits: 120-night trial, lifetime warranty and free shipping returns. Our exclusive discount code gives you 40% off, instead of the usual 35%, plus you'll get two free luxury cooling pillows. Simply enter the code TOM40 at checkout to get the best saving.

10. Nolah Evolution 15 mattress: $1,499$924 at Nolah
Price last month:Lowest this year:Last year: Likelihood of new discount:
Best discount

10. Nolah Evolution 15 mattress: $1,499 $924 at Nolah
Price last month:
$1,749
Lowest this year: $1,624
Last year: $1,624
Likelihood of new discount: Low

Review score: ★★★★
Firmness: 6.5-7/10
Best for: Painful joints; lower back pain; back sleepers

The bottom line: The Nolah Evolution 15 is a luxury hybrid mattress that comes in your choice of three firmness levels. The lead tester for our Nolah Evolution 15 mattress review rated it highly for comfort and pressure relief, but noted that lightweight sleepers (weighing under 130lbs) would be more comfortable on the softest version. We tested the medium firm and rate it as a 6.5/7 out of 10 on the firmness scale, enjoying it the most for back and stomach sleeping. The cheapest price we've seen a queen size Nolah Evolution 15 sell for this year is $1,624, which matches the best Black Friday deal we spotted on it last year. Today however you can buy a queen size Evolution 15 for $1,574 (was $2,399) thanks to a 35% Nolah mattress sale offer plus an extra $50 when you use the code TOMSGUIDE50 at checkout. We recommend it to people who joint pain, but if you longterm, chronic back and joint pain, consider upgrading to the Saatva RX instead (priced $2,895 at Saatva), which is our best-rated mattress for back pain.

Black Friday mattress deals 2024: Best under $250

10” Linenspa Memory Foam Hybrid Mattress: from $199.99$159.99 at Linenspa

10” Linenspa Memory Foam Hybrid Mattress: from $199.99 $159.99 at Linenspa
The 10” Linenspa Memory Foam Mattress is one of the best hybrid mattresses for those on a budget. Even though Linenspa rarely ever discounts this hybrid mattress, you’ll always get a queen-size for under $350. However, thanks to a well-hidden 20% off sale (you need to add the mattress to your cart to see the sale price), a queen is now $255.99 down from $319.99. We’ve never seen a discount higher than 20% off, so we suggest snagging this deal while you can. Our Linenspa Memory Foam Hybrid Mattress review praised the incredibly cheap price, but if you want an affordable hybrid with better cooling and motion isolation, go for the Allswell Hybrid above.

Tulo Bamboo 10" Medium Plush Green Tea Memory Foam Mattress:from $569.99$215.99 at Mattress Firm

Tulo Bamboo 10" Medium Plush Green Tea Memory Foam Mattress: from $569.99 $215.99 at Mattress Firm
Designed for side sleepers in need of body-contouring pressure relief, the Tulo 10” Memory Foam Bamboo Mattress is an all-foam model made from naturally clean materials. These materials include naturally breathable bamboo threads and antimicrobial green tea infused into the memory foam. Right now, a queen is an impressive 62% off, taking the $789.99 MSRP down to just $299.99. We doubt we’ll see such an epic discount drop further, so now is the right time to buy. While its memory foam design will suit side sleepers, front and back sleepers may want to try a supportive hybrid like the Linenspa and Allswell above.

The best Black Friday deals for stomach sleepers

Helix Dusk Luxewas from $1,373.33$1,002.54 at Helix

Helix Dusk Luxe: was from $1,373.33 $1,002.54 at Helix
The Helix Dusk Luxe takes top place in our best mattress for stomach sleepers guide, thanks to its body contouring and medium feel support (we rated it 6/10 in our Helix Dusk Luxe mattress review). However, if you’re a hot sleeper, we’d suggest opting for the Avocado Green mattress, below. Enter code TOMS27 and you’ll get 27% off in the Helix Black Friday sale plus a free bedding bundle, bringing a queen down to $1,732.54 (was $2,373.33), and you’ll get a 100-night sleep trial, 10-15 year warranty, and free shipping. We don’t expect the discount to increase, so it’s worth taking advantage of as soon as possible.

Avocado Greenwas from $1,399$1,189 at Avocado

Avocado Green: was from $1,399 $1,189 at Avocado
While the Avocado is rated as our best organic mattress, as well as being one of the best for stomach sleepers. This mattress is ACA endorsed and in our Avocado Green mattress review we reported superior comfort for stomach sleeping, thanks to the firmer feel. Unlike the Helix, the Avocado is available in firm, medium and plush. Currently there’s 15% off, bringing a queen down to $1,699 (was $1,999), and you’ll get better perks than Helix, with a 1-year trial, 25-year warranty and free shipping. It’s still a premium price, so if you’re shopping on a budget, consider the Siena below.

Siena Memory Foam mattresswas from $529from $189 at Siena

Siena Memory Foam mattress: was from $529 from $189 at Siena
The Siena is a fantastic option for those shopping on a budget (in fact it’s our best cheap mattress). The firm feel of this bed, we agreed 8.5/10 in our Siena Memory Foam mattress review, will keep your spine aligned when stomach sleeping, as well as offering a little give around key pressure points. If you prefer a more luxury feel, opt for the Helix Dusk Luxe. With up to 60% off, a queen is now $379 (was $769) which is better than last year’s Black Friday sale, and you’ll get a 180-night sleep trial, 10-year warranty, and free shipping and returns.

Black Friday mattress deals 2024: Best for back sleepers

Tempur-Pedic Tempur-Adapt: was from $1,699now from $1,499

Tempur-Pedic Tempur-Adapt: was from $1,699 now from $1,499
The Tempur-Adapt is one of the best mattresses for pressure relief, featuring over 1,000 springs and ergonomic support. It also has a comfy cradling foam layer. Right now, you can save $200 on this mattress, with a queen size going for $1,999 (was $2,199), bringing it down to the cheapest price we’ve seen this year. If you’re looking for a cheaper alternative, you can try the Leesa Original, which is currently $1,049 for a queen.

Helix Midnight:was from $699now from $932 at Helix Sleep

Helix Midnight: was from $699 now from $932 at Helix Sleep
The Helix Midnight made our list of the best mattresses for side sleepers but it’s also a fantastic choice for back sleepers thanks to its outstanding lumbar support. A queen is currently $999 (was $1,332) which is a fantastic price, but not the cheapest we’ve seen it for this year. Helix offered deeper discounts during its Prime Day sale, so we could see it drop further in Black Friday sales. Helix offers free delivery, a 100-night sleep trial, and a 15-year warranty with its mattresses, so you can rest assured that your purchase is well-protected.

Plank Firm:was from $749now from $524.30

Plank Firm: was from $749 now from $524.30
If you want the ultimate firm sleep that will help correct your posture, we recommend the Plank Firm which is currently $932.40 for a queen (was $1,332). This is the firmest all-foam mattress on the market right now and is one of the best for spinal alignment. The current discount is 30% off, which is slightly lower than the regular 25% discount we’ve seen throughout the year. We reckon this is the lowest price we’ll see for the Plank this year. If you want a cheaper alternative, you can try the DreamCloud Hybrid, which starts at just $419 (queen for $665).

Black Friday mattress deals 2024: Best for back pain

Saatva RX mattress: from $1,995$1,695 at Saatva

Saatva RX mattress: from $1,995 $1,695 at Saatva
The Saatva RX is our best mattress for back pain and has been crafted specifically to ease chronic back ailments. During our Saatva RX mattress review, our lead tester with mild scoliosis found a marked improvement in her pain when sleeping on this bed. There’s $400 off the RX in our exclusive Saatva Black Friday mattress sale, which brings the price of a queen down to $2,895 (was $3,295). Although we have seen it slightly cheaper ($2,801 in mid-Oct), this is an excellent price that we can’t see being beaten any time soon.

DreamCloud Luxury Hybrid Mattress :from $1,130from $419 at DreamCloud

DreamCloud Luxury Hybrid Mattress : from $1,130 from $419 at DreamCloud
If you like the sound of the Saatva RX but have a smaller budget, the DreamCloud is an excellent alternative. Granted, this 50% off DreamCloud Black Friday mattress sale is one we’re used to seeing but it’s still exceptional value all year-round and brings the price of a queen down to $665 (was $1,613.) It comes in one firmness option that, during our DreamCloud mattress review, our tester rated it as 7/10. If you’re looking for customizable firmness options, opt for the Nolah (below) instead.

Nolah Evolution 15 mattress:from $1,499from $974 at Nolah

Nolah Evolution 15 mattress: from $1,499 from $974 at Nolah
The Nolah Evolution 15 mattress is our top choice for those with lower back pain, thanks to its zoned lumbar support and customizable firmness options. In our Nolah Evolution 15 mattress review, our lead tester rated this top-rated hybrid mattress highly for its motion isolation and temperature regulation, but felt that edge support was a little weak (opt for the Saatva RX if a sturdy edge is important to you). Right now, a queen is $1,624 (was $2,499), which is an excellent price, plus you’ll get two free pillows thrown in.

Black Friday mattress deals 2024: Best for heavy people

Big Fig Mattress: from $1,499 $999 at Big Fig

Big Fig Mattress: from $1,499 $999 at Big Fig
Offering sturdy support for plus-sized back and stomach sleepers, with third-party durability testing to avoid the dreaded sag, the Big Fig is one of the best mattresses for heavy people. The current $500 off Black Friday sale is a rare chance for a generous saving — we’re used to seeing $350 off. Right now a queen is $1,399 (was $1,899) and we predict this is the best deal we’ll see this year. If you have a smaller budget, try the Titan Plus below.

Titan Plus Mattress: from $699 $489.30 at Titan

Titan Plus Mattress: from $699 $489.30 at Titan
The Titan Plus Mattress is the rare specialist mattress for bigger bodies that doesn’t come at a premium price. In the 30% off sale, this firm and supportive mattress is just $874.30 for a queen, reduced from $1,249. Always competitively priced, this deal is a step above the usual 25% off, matching the best price of the year. The firmer feel might be too hard for side sleepers — if budget allows, consider the WinkBed Plus below.

WinkBed Plus Mattress: from $1,349 $1,049 at WinkBed

WinkBed Plus Mattress: from $1,349 $1,049 at WinkBed
Our WinkBed Mattress review team found this hand-crafted model delivers ample support and the best luxury mattress experience for sleepers weighing over 250lbs. WinkBed’s evergreen sale reduces a queen Plus to $1,699 from $1,999. We don’t predict anything better for Black Friday, but this sumptuous specialist bed is still worth shopping. For those on a tighter budget, the Titan Plus above is a comfortable alternative.

Black Friday mattress deals 2024: Best for hot sleepers

Sleep Number iLE Limited Edition 360 smart bed:from $4,899from $2,449.50 at Sleep Number

Sleep Number iLE Limited Edition 360 smart bed: from $4,899 from $2,449.50 at Sleep Number
From the leading smart bed brand, the iLE Limited Edition smart bed regulates temperature through its Climate360 feature. Via a mobile app, you can adjust temperature on each bed side, making it a great choice for hot sleepers who share a bed. The mattress tracks and adjusts your temperature through the night to keep you at an optimal sleep climate. There is 50% off in Sleep Number’s Black Friday closeout sale, bringing a queen to $2,749.50 (was $5,499). While this is an outstanding deal, you still pay a premium for the smart technology here. If you’re shopping for something less tech-savvy, consider the Saatva below.

Saatva Latex Hybrid Mattress: from $1,595$1,195 at Saatva

Saatva Latex Hybrid Mattress: from $1,595 $1,195 at Saatva
We believe the Saatva Latex Hybrid Mattress is the best cooling mattress from Saatva. It features breathable, moisture-wicking material along with naturally hypoallergenic Talalay latex. So, if you're tired of hot flushes and want luxury comfort, this is the deal for you. The latex offers body contouring and pressure relief — a great mattress for all side sleepers and anyone experiencing back and joint pain. A queen is now $1,995 (was $2,395) in Saatva’s Black Friday sale, which is a rare discount and great value for money considering its plush comfort and cooling prowess. But if the budget doesn’t stretch, find Zinus’ budget cooling mattress deal below.

Zinus Ultra Cooling Green Tea Mattress:from $699from $449 at Zinus

Zinus Ultra Cooling Green Tea Mattress: from $699 from $449 at Zinus
The Zinus Ultra Cooling Green Tea is the cooler upgrade of the Zinus Green Tea Memory Foam mattress complete with a gel-infused layer and cool-to-touch, moisture-wicking cover. It offers hugging comfort and contouring pressure relief, making it a great budget buy for hot-running side sleepers. Unlike other brands, Zinus doesn’t run evergreen sales but, as we’re approaching Black Friday, you can get 44% off right now bringing a queen to $499 (was $899). If you prefer a firmer foam sleep surface, we recommend the Puffy Cloud Mattress.

Black Friday mattress deals 2024: FAQs

When is Black Friday 2024?

This year Black Friday falls on Friday November 29, which is the day after Thanksgiving. Based on previous sales, we fully expect most of the Black Friday mattress deals to roll over to the Saturday and Sunday. Many of these will then appear in the Cyber Monday mattress deals and these will be your last chance to buy a good mattress at a much cheaper price.

After Black Friday and Cyber Monday, mattress prices start to slowly increase again until we see the arrival of the Presidents' Day mattress sales in February.

Don't forget that while Black Friday itself happens on the last Friday in November, many key mattress brands are offering their official sales now.

Is Black Friday a good time to buy a mattress?

Yes, Black Friday is the best time to buy a new mattress for less. Nearly all of the top-rated mattresses sold online and in store are discounted during the Black Friday mattress sales, with hundreds of dollars' worth of savings on offer. Some of the more competitive brands will offer money off plus free sleep gifts, such as pillows and mattress protectors.

Black Friday is without question the best time of year to buy a new mattress. The discounts can range up to 50% off, which is a significant saving on a top-rated mattress

Claire Davies, Sleep Editor

There are other times of the year when we also recommend buying a new mattress, and these include Presidents' Day in February, plus the Memorial Day mattress sales and the Labor Day Mattress sales in September. However, as good as those deals normally are, none will come close to beating Black Friday as this is when we see the biggest discounts coupled with the cheapest mattress prices.

What do we mean? You may see a 30% discount on the same mattress during Black Friday and the Presidents' Day sales. But from our experience, the base price of the mattress will nearly always be cheaper during Black Friday, so that 30% discount will save you more.

A man in a blue shirt goes mattress shopping

(Image credit: Getty)

Black Friday mattress deals deliver the biggest savings of the year, with potentially several hundred dollars worth of savings on some of the year's top-rated mattresses. These holiday sales are incredibly popular because they deliver such cheap prices on otherwise pricey new beds – many of them from leading sleep brands including Saatva, Casper, Purple, Nectar Sleep, DreamCloud, Avocado Green Mattress and Helix Sleep in the States.

In the UK, Black Friday mattress deals are a smaller affair yet no less beneficial to anyone shopping for a great mattress at a cheap price. In the UK we normally see Black Friday sales from Simba Sleep, Nectar Sleep, Emma Sleep, Brook + Wilde, Silentnight, Eve and REM-Fit.

Cyber Monday vs Black Friday mattress deals

Outside of the Christmas period, there are two big shopping dates left on the calendar where mattress brands and retailers launch their best sales of the year: Black Friday and Cyber Monday. Cyber Monday mattress sales take place on the Monday directly after Black Friday, so you may be wondering which is the best day for deals: Black Friday or Cyber Monday?

Black Friday and Cyber Monday sale dates

Black Friday mattress deals officially begin on Friday 29 November 2024, the day after Thanksgiving 2024. Cyber Monday mattress sales officially start on Monday 1 December 2024 and will end that same day.

The answer is simple: they are pretty much the same sale, albeit with a name change. Black Friday mattress deals roll over to Cyber Monday mattress sales, giving you one last chance to buy a great bed for a much cheaper price.

While there may be one or two deals that don't transfer across from Black Friday to Cyber Monday, the vast majority of them do. Similarly, one or two mattress brands may save a really big price drop for Cyber Monday exclusively but this is rare as most companies don't want to risk missing out on all those Black Friday mattress shoppers.

Remember, some leading mattress in a box brands launch flash sales as early as this month, and these may have bigger discounts than what we'll see in either the Black Friday or Cyber Monday mattress sales. Brands that have done this in the past include Nectar Sleep, DreamCloud and Tempur-Pedic, so bookmark this guide as we'll be updating it almost daily with the latest deals and flash sales.

Do stores have Black Friday mattress deals?

Major mattress stores always run Black Friday sales, and some of them can be as good as the deals we see online. The difference is that you'll need to travel to the store to see what discounts they are offering on which mattresses.

If you're keen to buy a mattress in store instead of online during Black Friday, we'd encourage you to ask the sales staff the following questions to make sure you are getting a good deal and fair purchasing terms:

  • What is the MSRP of this mattress?
  • What is the lowest price you have sold it for recently?
  • What trial period does it come with?
  • What is the warranty period?
  • What is your refund and exchange policy?
  • Do you offer free shipping?
  • Do you offer old mattress removal either for free or at a cost?
  • How long does this Black Friday mattress deal last for?

When do Black Friday mattress deals arrive?

The Black Friday sale starts on the last Friday in November each year, so the 2024 Black Friday mattress deals will arrive on Friday 29 November. Black Friday is immediately followed by Cyber Monday, which will land on Monday 1 December.

These sales are the best time to buy a mattress for less, and in previous years we have seen discounts ranging from 30-60% off. That can add up to several hundred dollars, and some of the mattress deals sell out quickly. Casper and Tempur-Pedic, for instance, usually sell out of their budget models on Black Friday.

However, many brands have already started to offer Black Friday mattress deals. These early deals are great if you can't wait till the end of the month.

In previous years, we have seen early Black Friday mattress deals arrive during the first week of November if not earlier. We expect the same this year

Louis Ramirez, Senior Deals Editor

However, some mattress brands choose to publish their Black Friday mattress deals as early as late October or the first week of November. These can include Flash Sales — Nectar and DreamCloud have done this in previous years — and time-limited sales to get more people to buy ahead of Black Friday.

We’ll be analyzing these mattress deals closely as and when they arrive, and only the best will be included in this Black Friday guide. Our experts will look at the mattress itself that’s on sale, then compare that sale price with how much the mattress has been selling for throughout this year and in previous years. We’ll share all of the information with you so that you can make an informed purchase.

Woman laying in bed buying a new mattress on her laptop

(Image credit: Shutterstock)

Where to find the best Black Friday mattress deals

Based on recent years, online is the best place to find the largest Black Friday discounts on mattresses. That's because online stores don't have the same bricks and mortar costs as physical shops so they can pass those savings on to you in the form of cheaper mattress prices.

However there can be up to 50+ sales running at any one time during Black Friday and through to Cyber Monday, so learning how to spot the best deals before they sell out is important.

Our mattress experts have years of shopping the Black Friday mattress sales so we can quickly spot the great deals and which ones we see every month that have just been dressed with clever marketing language as a Black Friday sale. Our editors also track the price history of every major mattress on the market, so we tell you if the sale price of a mattress is genuinely lower or not.

In no particular order, the following brands and retailers are where we normally find the best Black Friday mattress deals:

  • Saatva
  • Mattress Firm
  • Nectar Sleep
  • DreamCloud
  • Helix Sleep
  • Tempur-Pedic
  • Casper
  • Purple

Is the Bed, Bath & Beyond Black Friday sale good?

Every year there is a Bed, Bath & Beyond Black Friday mattress sale and this covers mattresses, plus bedding and accessories such as pillows and blankets. You'll find some well-known brands on sale, including Zinus, Lucid, Sealy, Serta and Beautyrest. Mnny of these mattress brands appear in the Mattress Firm sale too, as well as on Amazon, so it's good to compare deals prices across all three sites before buying.

Right now, Bed, Bath & Beyond has the best Black Friday mattress deal on the Zinus 8 Inch Green Tea Luxe Memory Foam Mattress, discounting a queen to just $156 – on Amazon it's also reduced, but only to $260. We'll be updating this page regularly with the best Black Friday mattress deals from Bed, Bath & Beyond, with savings of up to 40% on affordable mattresses in a box.

Can I get free bedding with mattresses on Black Friday?

Lots of mattress brands throw in free pillows, mattress protectors, duvets and even weighted blankets as a way to sweeten their deals. This is something we see most months, regardless of Black Friday, but during Black Friday and Cyber Monday in past years we have seen an increase in the number of free bedding gifts coupled with larger discounts on the mattresses. That’s why the Black Friday mattress sales are an excellent time to buy a new bed.

Black Friday mattress deals 2024: Shopping tips

How to choose a good mattress during Black Friday

Buying a new mattress can be intimidating. However, many bed-in-a-box companies have made the process simple. Some companies even offer white glove service and will remove your old mattress when delivering your new one.

Don't get swayed by price alone – always keep your sleep position and comfort needs in mind when buying a new mattress

Claire Davies, Sleep Editor

Keep in mind that while you may see ultra cheap deals on Black Friday, a mattress is something you will use every night of your life. In other words, if there's one item you should splurge on — a mattress would be it. (Alternatively, you can invest in one of the best mattress toppers).

That said, our favorite overall mattress comes from Nectar. The company has crafted a mattress that's both comfortable and economical. Other noteworthy brands include Saatva, Allswell, and Purple. Below you'll find our Black Friday mattress deals for these and other top-rated brands.

Things to keep in mind before you buy

  • Never pay full price: Black Friday and Cyber Monday are the best time to buy a new mattress or new bedding. Other holidays like Memorial Day and Labor Day pale in comparison to the Black Friday mattress sales you'll see in the coming months. In other words, rest assured you're getting the lowest price of the year.
  • Know your return policy: Never buy a mattress without knowing the manufacturer's return policy. On paper, it may sound like the mattress of your dreams, but it could wind up being too firm or too soft for your liking. This is even more important now that most of us are doing our shopping online. A good return policy will offer at least a 100-night trial with free return shipping and no penalty fees. Some companies will go so far as offering 18-months trials with free return shipping.
Louis Ramirez

As deals editor-in-chief at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets, appliances, and apparel. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. He's also always on the look out for the best coupon codes to use when shopping. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.

With contributions from