Samsung Black Friday TV sale — 7 deals I recommend based on our testing

Samsung Q80B 65" QLED 4K TV: was $1,397 now $1,072 @ Amazon
The Q80B is part of Samsung's 2022 range of QLED 4K TVs. It offers the premium build quality and stunning visuals you'd expect from a Samsung QLED TV, as well as powerful speakers for immersive sound when streaming movies. There's built-in Alexa voice control, Dolby Atmos support and Quantum XDR for deep, rich colors. In our Samsung Q80B QLED TV review, we said it holds its own in terms of both picture and sound. 

Samsung 65” S90C OLED 4K TV: was $2,599 now $1,597 @ Amazon
As you'l see in our Samsung S90C OLED TV review, this premium OLED TV from Samsung promises superior picture quality with stunning brightness and deep blacks. It packs HDR/HDR 10/HDR 10+/HLG and Dolby Atmos support with Object Sound Tracking lite, 4 HDMI 2.1 ports, ATSC 3.0 and a 120Hz refresh rate. There’s also support for Amazon Alexa, Google Assistant, SmartThings and the TV comes with a SolarCell remote. At this price, it's a tough one to beat.
Price check: $1,599 @ Best Buy

Samsung 65” QN90C QLED 4K TV: was $2,799 now $1,697 @ Amazon
The Samsung QN90C Neo QLED offers best-in-class HDR brightness and excellent overall performance. This TV has HDR10, HDR10+ and HLG support, a 120Hz refresh rate and 4 HDMI ports (two are HDMI 2.1 ports). Also included are Amazon Alexa, Google Assistant and SmartThings integration. Our Samsung QN90C QLED TV review said it best: "Thanks to its best-in-class HDR brightness, ample viewing options and strong picture performance, this is the QLED to beat this year."
Price check: $1,699 @ Best Buy

Samsung 55" S95C 4K OLED TV: was $2,499 now $1,897 @ Amazon
Samsung's next-gen QD-OLED TV is not only slimmer than the previous-gen S95B, but it's also brighter. In our Samsung S95C OLED review, we liked the TV's One Connect Box for cable management and 144Hz refresh rate for PC gaming. The TV's significant boosts to brightness also improved performance across all kinds of content and viewing environments. The Editor's Choice TV is  great for movie fans, gamers, and everyone in between. It sports four HDMI 2.1 ports, HDR10+/HLG support and a 120Hz panel.
Price check: $1,899 @ Best Buy

Samsung 77" S90C OLED TV: was $3,597 now $2,497 @ Amazon
Hot off the presses, the Samsung S90C OLED is the newest OLED TV from Samsung in 2023, and it competes with the LG C3 OLED. As we said in our Samsung S90C OLED review, the TV performs well above its price, competing credibly with higher-end sets from all the major manufacturers. Its enhanced brightness and generally deft color handling craft a picture that’s almost as good as you’ll see from sets that cost $1,000 more, and its other features, including an ATSC 3.0 tuner and tons of gamer-optimized functionality, only further seal the deal. 

Samsung 65" QN95B QLED TV: was $2,997 now $2,622 @ Amazon
The Samsung QN95B is a great QLED TV from 2022. In our Samsung QN95B Neo QLED review last year, we said it offered "best-in-class brightness, a clever design and every feature you need from a smart TV" and it still delivers stunning brightness, great color reduction and impressive cable management thanks to the Samsung OneConnect box. There's HDR10+/HDR10/HLG support, 4 HDMI 2.1 ports and support for Google Assistant and Alexa.

Samsung 65" QN900C 8K QLED TV: was $3,297 now $3,987 @ Amazon
The Samsung QN900C is one of the most advanced 8K TVs to date. On paper, you get HDR10+/HLG support, 120Hz refresh rate, Amazon Alexa/Google Assistant/SmartThings compatibility, built-in Alexa, four HDMI 2.1 ports and a voice remote. In our Samsung QN900C Neo QLED 8K TV review, we said the Editor's Choice TV is the most premium television Samsung has delivered to date, reaching new heights in terms of design and performance. Outside of its lack of Dolby Vision support, it has everything you could ever want in a TV.