Helix mattress deals and sales for January 2025: 25% off sitewide
Save 25% on all mattresses in the January Helix mattress sale
January’s Helix mattress sale celebrates the new year with the return of one of our favorite deals. You can save 25% on all Helix mattresses right now, plus pick up a free bedding bundle with every Luxe or Elite collection mattress purchase.
That includes the Helix Midnight Luxe mattress, a luxurious hybrid that’s ideal for side sleepers and a mainstay in our guide to the best mattresses for all sleep styles. Currently a queen Helix Midnight Luxe mattress is only $1,780 at Helix (was $2,373) and comes with a free bedding bundle.
And that’s not the only Helix mattress we’ve tested and loved – you’ll find both the Helix Midnight and Helix Dusk Luxe across our ‘best of’ guides. All Helix mattresses come with a 100-night trial. The affordable Core collection includes a 10-year warranty, while the Luxe and Elite mattresses offer a 15-year warranty.
The January 25% off Helix mattress sale can’t quite beat the 27% off we saw for Black Friday and Cyber Monday, but it beats the evergreen 20% off deal we expect to return soon. Shop now, or you might be waiting for February’s Presidents' Day mattress sale to match this saving. Not quite what you’re after? Head across to our mattress sales hub, for all the best deals.
Helix Mattress Sale: Top 7 deals this month
1. Helix Midnight Luxe mattress (queen): $2,373.33 $1,780 at Helix Sleep + free bedding bundle
Price last month: $1,899
Lowest this year: $1,780
Last year: $1,732.53
Review score: ★★★★1/2
Firmness: 6/10
Best for: Side sleepers, back sleepers, couples
The bottom line: We judge this to be the best Helix mattress to buy right now. Our Helix Midnight Luxe mattress review panel praised this mattress for its superb pressure relief and immediate comfort, making it the best mattress for side sleepers. It also features fantastic lumbar support, making it a great choice for back sleepers. The January 25% off Helix mattress sale takes a queen Midnight Luxe down to $1,780 (was $2,373.33.) Your purchase is protected by a 15-year warranty, 100-night trial and fast, free shipping. Right now you can also get a bedding bundle featuring two free Dream pillows, a mattress protector and sheet set. We did see this mattress cheaper last year, with 27% off for Black Friday and a whopping 30% off for Memorial Day. But this is still a great price and an upgrade from the standard 20% off sale.
2. Helix Midnight mattress: was from $932 now $699 at Helix
If the Midnight Luxe (above) is out of your budget, the Helix Midnight is an affordable alternative for side sleepers seeking pressure relief. From the Helix Core collection, in our Helix Midnight mattress review we praised the balance of support and cushioning from this medium-firm mattress. January's 25% off sale reduces a queen Helix Midnight mattress to $999 (was $1,332) — that's one of the best prices we've seen from Helix, only beaten by the 27% off Black Friday sale. You'll also get a free Dream Pillow set to complete your bed, as well as a 100-night trial and 10-year warranty.
3. Helix Dusk Luxe mattress: was from $1,373 now $1,030 at Helix Sleep
Designed for back and stomach sleepers, our Helix Dusk Luxe mattress review panel praised how the zoned support ensures the hips and spine stay in comfortable alignment all night long. A plush pillow top adds plenty of pressure relief, creating an overall medium feel that cradles the body without any sinking. You can save 25% on the Dusk Luxe right now, which might not be the biggest price drop we've seen, but does bring a queen down to just $1,780 (was $2,373.33). As part of the Luxe collection you'll also receive a free bedding bundle, including pillows and sheets, as well as a 15-year warranty.
4. Helix Moonlight mattress: was from $932 now $699 at Helix
The Helix Moonlight uses a dynamic latex-foam hybrid to craft a bed for stomach sleepers who prefer a softer feel. Front sleepers typically benefit from the increased support of a firmer bed, but the Moonlight's quick moving foam provides a cradling 'hug' that doesn't leave you sinking too far into the mattress. In fact, Helix describes it as the "perfect loft". January's Helix mattress deal takes 25% off MSRP, plus you get a Dream Pillow set for free. A queen size is only $999 (was $1,332), and includes a 100-night trial and a 10-year warranty.
5. Helix Midnight Elite mattress: was from $2,498 now $1,874 at Helix
Promising Helix's most luxurious sleep experience, the Elite range mattresses feature the cooling GlacioTex cover as standard, plus responsive support from dual microcoil layers. The Helix Midnight Elite offers a sumptuous night's sleep for those who lie on their side — you can learn more about it with our Helix Midnight Elite mattress hands-on review. This is very much a premium mattress, but January's 25% off Helix sale takes the price of a queen down to $2,811 (was $3,748.) However, you might want to wait until February's Presidents' Day sale, to see if you can increase your saving.
6. Helix Plus mattress: was from $1,065 now $799 at Helix
Providing superior comfort for big and tall sleepers, the Helix Plus uses TitanCore steel coils to support heavier bodies from head-to-toe. Alongside the extra-tall coils, the Plus features dense memory foam to create a medium-firm feel that's suits back and side sleepers in particular – we think it's one of the best mattresses for heavy people on the market. While the Plus is part of the Core collection, this specialist bed is a little more expensive than other mattresses in the range. The current Helix sale of 25% off takes a queen down to $1,099 (was $1,465.33). You'll get two free pillows thrown in with your purchase, plus a 100 night sleep trial.
7. Helix Birch Natural mattress: was from $1,373.79 now $1,030 at Helix
For eco-conscious sleepers, the Helix Birch is crafted using natural and certified organic materials. Combining individually wrapped coils with a layer of responsive natural latex alongside the natural comfort of wool, the Birch has a medium-firm feel designed to provide optimum pressure relief. A queen is now $1,405 (was $1,873.33) in this month's 25% off sale, plus comes with free Eco-Rest Pillow set with purchase – that's a competitive price for one of the best organic mattresses. Latex is known for its durability, and a 25-year warranty provides some added peace of mind.
When is the best time to buy a Helix mattress?
The best Helix mattress deals tend to appear around the major sales days, such as Memorial Day, Labour Day, and Black Friday. In 2024, the biggest percentage discount occurred in the Memorial Day sales, when Helix offered 30% off all Luxe and Elite range mattresses. However, the 27% off sitewide Black Friday and Cyber Monday discount might win best overall sale.
The next major sales period is Presidents' Day (February 17th). While we can't guarantee a Helix sale, we're hoping the 27% off sitewide deal will make an appearance. If not, we expect to see the return of 25% off.
Helix mattress sales typically start a few weeks before the holiday itself, so we'll be keeping an eye out for President's Day deals as soon as February hits. If you want to maximize your saving, make sure to bookmark this page.
Helix Black Friday mattress sale: the deals explained
Helix typically offers major discounts over Black Friday, and 2024 proved no different. With our code TOMS27 you could save 27% on all adult mattresses in the Helix line-up, including Core, Luxe, and Elite mattresses.
For Black Friday, 2023 Helix transitioned to a precent-off models that often yields larger savings than we used to see from the brand's dollar off deals. The standard deal is now 20% off, but that's generally bumped to 25% or 30% off around the major holidays. (Higher discounts are reserved for Luxe and Elite models, as we observed during this year's Memorial Day sale.)
For Black Friday 2023, Helix took 25% off all mattresses plus a free bedding bundle worth up to $418 with purchase. This year's 27% off discount offers a bigger saving across all mattresses, although the bedding bundle is currently reserved for Luxe and Elite mattresses only. If our exclusive discount code sticks around for the Cyber Monday mattress sales, you'll have another chance to enjoy this mega saving.
But if you're keen to take a brief trip in the Wayback Machine, here's what went down during Helix's Black Friday sale in 2022...
- $150 off purchases of $600+
- $250 off purchases of $1,249+
- $300 off purchases of $1,700+
- $350 off purchases of $2,550+
- $400 off purchases of $2,700+
- $450 off purchases of $2,950+
Was it a good Black Friday deal? Yes. At the time, the discounts were bigger than we usually saw from Helix, and better than previous Black Friday deals. While the percent-off discounts we see from the brand now are stronger, Helix's MSRPs have risen slightly since then. Still, you're more likely to avail yourself of lower sale prices come Black Friday.
Which Helix mattress should you choose?
Helix's three main mattress ranges – Helix Core ,Helix Luxe, and Helix Elite – are split into three different firmness options: soft, medium, and firm. Each is available in two versions, depending on your preferred sleeping position. One is tailored for side sleepers; the other is for back and stomach sleepers. Once you know this, it's very easy to choose the right Helix mattress.
However, you can also take the Helix Sleep Quiz. This will match you with the right mattress in just a few minutes, based on the answers to some questions about your age, height, sleeping preferences and so on. (If you share a bed, you can fill in your partner's details too.)
Header Cell - Column 0 | Side sleeper | Back or stomach sleeper |
---|---|---|
Soft | Helix Sunset | Helix Moonlight |
Medium | Helix Midnight (most popular) | Helix Dusk |
Firm | Helix Twilight | Helix Dawn |
Header Cell - Column 0 | Side sleeper | Back or stomach sleeper |
---|---|---|
Soft | Helix Sunset Luxe | Helix Moonlight Luxe |
Medium | Helix Midnight Luxe (most popular) | Helix Dusk Luxe |
Firm | Helix Twilight Luxe | Helix Dawn Luxe |
Header Cell - Column 0 | Side sleeper | Back or stomach sleeper |
---|---|---|
Soft | Helix Sunset Elite | Helix Moonlight Elite |
Medium | Helix Midnight Elite | Helix Dusk Elite |
Firm | Helix Twilight Elite | Helix Dawn Elite |
Alternatively, if you have a higher body weight or you're tall, then consider the Helix Plus. This Helix mattress has an extra layer of high density foam to provide maximum support.
Finally, if you're looking for an all-natural organic mattress, head to sister brand Birch. In our Birch Natural mattress review, we were very impressed with the flagship option. It's Greenguard Gold and GOTS certified, which means it's eco-friendly, sustainably sourced, and free from harmful chemicals.
Today's best Helix mattress prices
1. Helix Midnight mattress deals
The best Helix mattress for side sleepers is priced $1,099 for a queen
Sizes: Twin to Cal King | Depth: 12 inches | Filing: Memory foam | Comfort: Medium | Trial: 100 night | Guarantee: 10 years
The Helix Midnight mattress is designed for side sleepers and those who move around in the night. It's got a medium feel - not too firm or soft - which makes it Helix's most popular mattress.
Memory foam is ideal for providing comfort and pressure relief, but it can be known to overheat in the night. Helix's breathable cover is designed to save you sweaty nights by increasing airflow, so hot sleepers can still get the advantages of memory foam with the Midnight mattress.
For more cooling options, see our best cooling mattress guide.
- Read more: Helix Midnight mattress review
2. Helix Plus mattress deals
The best Helix mattress for heavy bodies
Sizes: Twin to Cal King | Depth: 13 inches | Filing: Memory foam | Comfort: Medium | Trial: 100 night | Guarantee: 15 years
Designed for plus-size sleepers, the Helix Plus mattress has all the extra touches needed for big and tall users to get that perfect night's sleep. This includes extra-tall coils which provide more support, and 4-pound memory foam in a specialist Helix Plus blend. This high-density foam adds an extra inch of height, and will support your body no matter your sleeping position.
It's more expensive on average than a Helix mattress, but the Helix Plus is still a reasonably priced mattress, and it's covered by a 15-year warranty, which means you can trust its durability. We rate it one of the best mattresses for heavy people.
3. Helix Midnight Luxe mattress deals
The best luxury Helix side sleeper mattress
Sizes: Twin to Cal King | Depth: 14 inches | Filing: Memory foam | Comfort: Medium | Trial: 100 night | Guarantee: 15 years
The Helix Midnight Luxe mattress offers everything users love about the Midnight, but with some Luxe upgrades. This includes a quilted pillow top covered with durable and eco-friendly Tencel, which adds an extra two inches in height.
Instead of regular memory foam the Midnight Luxe has a layer of "memory plus foam", which is like a high density memory foam but with the same medium support. On top of all this there's an extra five years of warranty. That makes an impressive 15 years in total.
- Read more: Helix Midnight Luxe mattress review
4. Birch by Helix mattress deals
The best organic Helix mattress
Sizes: Twin to Cal King | Filing: Memory foam | Depth: 11 inches | Comfort: Medium | Trial: 100 night | Guarantee: 25 years
The Helix Birch mattress is handmade in the USA and is one of the best organic mattresses you can buy. It's also covered by an impressive 25-year warranty (though brands like Nectar and DreamCloud offer lifetime warranties). This organic mattress offers an alternative to polyurethane-based foams and chemicals. It's made of totally natural and ethically-sourced materials.
With a cover of 100% organic cotton and a wool comfort layer, the all-natural materials are a great selling point for the eco-conscious. This mattress doesn't skimp out on comfort, though. It also offers natural support and breathable birch wool for temperature regulation.
- Read more: Birch Natural mattress review
5. Helix Sunset mattress deals
The best Helix mattress for lighter bodies
Sizes: Twin to Cal King | Depth: 12 inches | Filing: Memory foam | Comfort: Soft | Trial: 100 night | Guarantee: 10 years
Think the Helix Midnight, only softer. The Helix Sunset is a plush mattress that promises marshmallow softness but with the same support for side sleepers and those who toss and turn.
Edge support is a major concern for many soft mattresses, but the Helix Sunset has wrapped coils that create a reinforced edge to keep you centered when you're sleeping. There's also the same ten year warranty and 100-night trial as other Helix mattresses.
6. Helix Twilight mattress deals
The best firm Helix mattress
Sizes: Twin to Cal King | Depth: 12 inches | Filing: Memory foam | Comfort: Firm | Trial: 100 night | Guarantee: 10 years
We're trying our hardest to avoid Twilight references here... but like a vampire, the Helix Twilight mattress guarantees to always be cool to touch. That's because this mattress also offers a firm feel and solid construction. Unlike softer mattresses, a firm finish is more likely to release body heat through the night. You're not sinking into its foam layer, and so it's not retaining your body heat. It's also suitable for all body types.
A special memory foam comfort layer guarantees a firm layer of support, and another bottom foam layer adds base support and extra durability. The Helix Twilight mattress has individually wrapped coils that limit motion transfer, making this a great choice for couples.
7. Helix Dusk Luxe deals
Sizes: Twin to Cal King | Depth: 13.5 inches | Filing: Memory foam, other foam, coils | Comfort: Medium | Trial: 100 night | Guarantee: 15 years
Back and stomach sleepers don't have to be relegated to firmer mattresses – if you like something softer, the Helix Dusk Luxe could be what you're looking for. It's a medium (6) mattress that has just enough pressure relief for front and back sleeping. (Side sleepers may find it lacking, especially along their hips.)
The Dusk Luxe features six layers consisting of wrapped coils (reinforced in the middle for lumbar support), a DuraFoam base, and a trio of foam comfort layers, including Helix's Dynamic Foam, which is a latex-foam hybrid. On top is a breathable Tencel cover, but if you sleep hot it may be wise to upgrade to the GlacioTex Cooling Cover, as this mattress may sleep warm.
- Read more: Helix Dusk Luxe mattress review
Helix mattress prices: how much do they cost?
How much your Helix mattress will cost depends on which tier of luxury you go for. Whichever model you pick, you can expect a Helix mattress sale that knocks at least 20% off MSRP.
The basic Helix mattress collection sits in the mid-range market. Official prices start at $811 for a twin and go up to $1,797. There's never less than 20% off.
For anyone looking for more back support and all-over body comfort, the Helix Luxe range is priced from $1,099 to $2,399, with a Helix Midnight Luxe queen coming in at $1,899. Again, expect a minimum of 20% off those prices, but regardless of that, it's still in the premium price bracket.
In 2023, Helix added a more luxurious tier of mattresses – the Elite range. At MSRP, prices for these range from $2,498 to $4,498 (again expect 20% or more off).
There’s also the Helix Birch Natural Mattress, an organic mattress with GOTS and Greenguard Gold certification. This mattress starts at $1,099.04 for a Twin, with a queen going for $1,499.04.
HELIX MATTRESS SALES FAQ
Do I need a Helix mattress promo code or coupon?
Many of the best Helix mattress deals will be automatically applied on-site, but Helix also occasionally uses promo codes to unlock some of its sale prices.
To find the best price you should always check that you're not missing out on any extra coupons. You can find any Helix promo codes here on this page. Helix runs discounts and promo codes across its entire line of mattresses, including the Luxe range, the Plus range, and the Helix Birch. Because some of the Helix mattresses are already so affordable though, most deals and discounts work incrementally. That means that as you spend more in a Helix sale, you'll also save more.
Can I return a Helix mattress?
Yes, you can return your Helix mattress if it doesn't meet your sleep needs. Helix offers a 100 night sleep trial, so you can return your mattress within that period — but only after sleeping on it for 30 nights, which is the minimum recommended time to adjust to a new bed.
In order to initiate a return within 100 days (but after the 30 day ‘break in’ period), you need to fill out a return request form on the Helix Sleep website. Helix will then arrange collection of your mattress from inside your home, which is a service that Helix provides for free. Your mattress doesn't need to be in its original packaging in order to be eligible for a return. However, you are only able to return two mattresses per household or customer. Where possible, Helix will then donate your unwanted mattress.
- Read more:
- Boost your in-bed comfort with the best mattress toppers
- The best comforters for every budget
- Nectar mattress deals and sales: what to shop
- The best organic mattress for healthy sleep
- The best mattress protectors to keep you bed fresh
- Saatva mattress sales and discounts: our expert guide
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Claire is a fully qualified journalist and Certified Sleep Science Coach with over 15 years’ product review experience. Claire is responsible for all mattress and sleep content published on Tom’s Guide, including our Best Mattress of 2024 buying guide. She is our expert on Saatva, DreamCloud, Nectar and Tempur-Pedic mattresses, and is also our in-house hybrid mattress specialist. Claire is certified to advise people on how to choose a mattress that best suits their sleep, body and budget, as well as helping them to create a nighttime routine and bedroom environment that promote good sleep. As Senior Sleep Editor, Claire takes the lead on developing and overseeing rigorous testing procedures for our mattress reviews, both at home and in our fully equipped Sleep Studio. Claire leads a team of experienced sleep and mattress specialists who report on and test a wide range of mattress and sleep products, and she also writes about all things related to sleep, and has interviewed a wealth of experts including mattress designers and buyers, neuroscientists, and doctors of sleep medicine.
- Jack RidsdaleSleep Deals Writer
- Alison BarrettaFreelance reviewer and writer