Black Friday smartwatch deals 2023 — best sales now

Apple Watch 8 (GPS/41mm): was $399 now $299 @ Amazon
The Apple Watch 8 sports a new skin temperature sensor to monitor sleep tracking and cycle tracking. It also comes with new advanced safety features like Crash Detection, which can sense when you've been in a car crash. In our Apple Watch 8 review, we called it the best smartwatch hands down. This price is valid on the Starlight color only.
Price check: $319 @ Best Buy | $364 @ Walmart

Apple Watch 9 sale: buy two, get $300 off @ AT&T
AT&T is offering a huge sale on select Apple Watches. Buy two watches and you'll get $300 off your total price. You'll need to purchase your watch via an installment plan and activate both watches on your wireless plan. You'll then get bill credits over the span of 36 months. The sale includes the Apple Watch 9, Apple Watch SE 2022, and Apple Watch 8. 

Apple Watch 9 (GPS/41mm): was $399 now $329 @ Amazon
Apple Watch 9 deals are live and Amazon is taking $70 off. The new watch features a faster S9 chip for better performance, 4-core neural engine, and an 18-hour battery life. It also supports Apple Double Tap, a new gesture that can be used to answer/end a call, stop a timer, play/pause music, or dismiss an alarm. In our Apple Watch 9 review, we said the Editor's Choice watch got significant performance upgrades and remains the best smartwatch you can buy.
Price check: $399 @ Best Buy

Apple Watch Series 8: was $399 now $241 @ Amazon
Get it while supplies last! Now that the Series 9 is out, there's limited stock available for Apple's last-gen smartwatch, which is still very good (check out our Apple Watch 8 review to find out more). At $241, it's $158 less than the Apple Watch 9, and at its lowest price ever.

Apple Watch SE 2nd gen (40mm): was $249 now $189 @ Best Buy
The Apple Watch SE (2022) is Apple's new mid-tier watch. It packs the same chipset found in the Apple Watch Series 8, but for a lower price. In our Apple Watch SE 2022 review, we called it the best Apple Watch value you'll find. This deal applies to the smaller 40mm size. 

Apple Watch SE 2022: was $279 now $219 @ Amazon
The Apple Watch SE (2022) is Apple's new mid-tier watch. It packs the same chipset found in the Apple Watch Series 8, but for a lower price. In our Apple Watch SE 2022 review, we called it the best Apple Watch value you'll find. This is a great price for the affordable apple watch. This deal is only available for certain sizes and colors; there may be different discounts for other configurations.

Galaxy Watch 6: was $299 now $229 @ Best Buy
The Galaxy Watch 6 is available in 40mm and 44mm models. In our Galaxy Watch 6 review, we said it's the most polished Samsung smartwatch yet with substantial upgrades like a brighter display, comprehensive sleep tracking features, and a slimmer design. Best Buy is knocking $70 off, the lowest price we've seen recently.

Galaxy Watch 6 Classic: up to $250 off w/ trade-in @ Samsung
Samsung is knocking up to $250 off Galaxy Watch 6 Classic when you trade-in an older device. The Galaxy Watch 6 Classic costs $100 more than the Galaxy Watch 6 and comes in larger 43mm and 47mm sizes. Additionally, it features a rotating bezel and it's designed to look more like a traditional timepiece than the sportier Galaxy Watch 6.

Galaxy Watch 6 Classic (43mm): was $399 now $319 @ Amazon
Amazon has the Galaxy Watch 6 Classic (43mm) on sale. The Galaxy Watch 6 Classic costs $100 more than the Galaxy Watch 6. However, it sports a physical rotating bezel that both enhances navigation and lends the effect of a traditional timepiece.
Price check: $319 @ Best Buy

Samsung Galaxy Watch 5 Pro (LTE/45mm): was $499 now $409 @ Amazon
It's no longer Samsung's flagship, but the Galaxy Watch 5 Pro is still a solid watch. In our Galaxy Watch 5 Pro review, we loved its design, its skin-temperature sensor, and improved battery life. We called it a solid choice for anyone who wants a full-featured Android smartwatch with good battery life. (We got over three days of battery life with regular/daily use and some outdoor sports-friendly activities).

Google Pixel Watch: was $349 now $199 @ Amazon
Google's first smartwatch is on sale. In our Google Pixel Watch review, we said its good looks, smart software, and its Fitbit-based fitness tracking features make it a strong first-generation device. This is the lowest price we've seen.

Google Pixel Watch 2: up to $180 off w/ trade-in @ Verizon
The Pixel Watch 2 is the best smartwatch for Pixel phone users. It features a full collection of Google apps along with fitness tracking powered by Fitbit's platform. In our Google Pixel Watch 2 review we like that it can now automatically detect, pause, and stop certain activities. We also like that it shows your heart rate zones during workouts and features Pace Training for running. Just keep in mind that it comes in one size only (41mm).

Fitbit Sense 2:  was $249 now $199 @ Best Buy
This advanced fitness watch has built-in GPS and can track everything from your activity and workouts to stress and your sleep. Its bands are interchangeable, so you can swap between silicone, metal, or leather bands. In our Fitbit Sense 2 review, we called it a fantastic fitness- and health-tracking smartwatch.
Price check:  $199 @ Amazon

Garmin epix Gen 2: was $799 now $449 @ Amazon
For those who want a fitness-first smartwatch, the Garmin epix Gen 2 is one of the best. It has a bright and sharp display, looks amazing, and tracks just about every activity under the Sun. And, it has epic battery life — up to 16 days. This is a watch made for outdoor adventure. 

Garmin Instinct 2 Solar: was $399 now $299 @ Best Buy
This is the Solar version of the Garmin Instinct 2 watch, which boasts an infinite battery life — yep, it has the power to last forever, charging with the sunlight. On the wrist, it's hard-wearing (with a Military Standard 810 rating against extreme environments and temperatures), waterproof up to 100m, and it's display is bright and easy to see, even in direct sunlight. In our Garmin Instinct 2 review, we called it a near-perfect GPS smartwatch for outdoor sport enthusiasts. However, this deal is only for the Electric Lime model.

Amazfit GTR 4: was $199 now $169 @ Amazon
Amazfit is known for its inexpensive, yet surprisingly capable smartwatches and fitness trackers. The GTR 4 has a 1.43-inch AMOLED display, dual-band GPS, up to 14 days of battery life, and heart rate and blood oxygen sensors. It even has Alexa built in, so you can connect to Amazon's voice assistant.