Apple Watch Black Friday deals 2024 in Australia — the best offers are here

Wrist wearing Apple Watch 10 in black with Tom's Guide Black Friday badge on bottom right corner
(Image credit: Future)

Black Friday 2024 sales are just a week away, and while Apple doesn't typically discount its popular products directly, it can be hard to find a bargain on the latest devices, including the coveted Apple Watch.

Based on our experience, it's extremely rare to see Apple's newest smartwatches getting a discount the year they were released, so if you're looking to pick up the Apple Watch 10, you may come up empty-handed.

That said if you're on the hunt to pick up an Apple wearable this Black Friday, November 29, shopping outside of Apple could be the move. If you're not fussed on having the latest and greatest Apple Watch, you may be able to nab the Apple Watch Ultra 2, Apple Watch 9, Apple Watch SE (2022) or Apple Watch 8 for a fraction of the cost by shopping at other retailers.

We've only noticed a few great discounts on Apple smartwatches so far, and we've popped them down below for your perusal. But be sure to keep this page bookmarked, as we will be around over the next week to bring you the best Apple Watch Black Friday deals as they appear.

Apple Watch Black Friday deals: retailers quick links

Best Apple Watch Black Friday deals

2022 Apple Watch SE (40mm, GPS)
2022 Apple Watch SE (40mm, GPS): was AU$399 now AU$297 at Amazon

Save AU$102
Despite only having an AU$102 saving, this is the biggest drop we've seen for the 2022 Apple Watch SE yet. While the Apple Watch SE lacks many of the bells and whistles found on the Apple Watch 8 or the newer Apple Watch 9, it still packs a fast processor, plus new health and fitness features. Available in three colourways and priced under AU$300, this watch is worth snapping up quicksmart.

Also available at other retailers for similar pricepoints, but ultimately the Amazon listing has the deepest discount. See deals below:

2022 Apple Watch SE: was AU$399 now AU$299 at JB Hi-Fi
2022 Apple Watch SE:
was AU$399 now AU$307 at The Good Guys

2022 Apple Watch SE (40mm, GPS+Cellular)
2022 Apple Watch SE (40mm, GPS+Cellular): was AU$479 now AU$389 at Amazon

Save AU$90
If you want to use the best-value Apple Watch without the paired iPhone, you will need the LTE version. This watch currently gets an impressive AU$90 shaved off its asking price on Amazon in all three colourways in the 40mm chassis size. You will need to get it connected on a plan by your chosen telco, which will cost you extra each month.

If you want a bigger screen, the 44mm Apple Watch SE 2 with Cellular connectivity is currently down to AU$429, from AU$479.

Apple Watch 9 (41mm, GPS + Cellular)
Apple Watch 9 (41mm, GPS + Cellular): was AU$809 now AU$647 at Amazon

Save AU$162
Down to a new low of AU$647 on Amazon, the 2023 Apple Watch 9 comes packed with a 25% more improved S9 processor and was the first official carbon-neutral Apple device upon its release in 2023. We gave it full marks in our review, as it introduced a longer battery life and impressive health features. So if you're keen to upgrade, but don't want to fork out for the latest Series 10, this deal is hard to beat.

Apple Watch Black Friday deals: FAQs

When do Apple Watch Black Friday deals start?

While Black Friday deals will officially kick off on Friday, November 29 until the end of Monday, December 2, several retailers will start their deals earlier. Keep an eye open from mid-November though, as you'll likely see Apple Watches, particularly Series 8, Series 9 and the Apple Watch SE, get discounts across different retailers.

What Apple Watch Black Friday deals can we expect?

Apple isn't known for offering discounts on its products in Australia when shopping directly, but you could score a bonus gift card if you're willing to pay full price during Black Friday. You could use that to pick up different bands for your new Watch.

However, keep an eye on retailer sites, particularly Amazon. While you likely won't see the new Apple Watch 10 discounted, the older models are definitely going to get price drops, but only select colourways in the different sizes.

JB Hi-Fi is also known to drop Apple Watch prices during Black Friday, which means The Good Guys will price match or even price beat!

Lucy Scotting
Staff Writer

Lucy Scotting is a digital content writer for Tom’s Guide in Australia, primarily covering NBN and internet-related news. Lucy started her career writing for HR and staffing industry publications, with articles covering emerging tech, business and finance. In her spare time, Lucy can be found watching sci-fi movies, working on her dystopian fiction novel or hanging out with her dog, Fletcher.

With contributions from